
The design phase of a construction project requires a careful balance of creativity, practicality, budgets, and deadlines, all working together to bring the vision to life. However, it goes beyond simply selecting the right architect. From initial concepts to completion, managing the intricacies of design development can be demanding and time-intensive.
This blog post explains how construction project management professionals, like a Client-Side Project Manager (or Owner’s Representative) and a Superintendent, can bring structure and clarity to the design development stage. We’ll also cover why involving them early on will do great things for your construction project.
What Happens During the Design Phase Of Construction?


The design phase is more than just creative brainstorming; it’s about translating ideas into practical, actionable plans. Without the right oversight, even the most brilliant designs can falter. Here is a break down how the design process works:
- Concept Design: At this stage, an Architect is hired to interpret the Project Owner’s creative vision through design. A Client-Side Project Manager ensures these ideas are achieved by gently challenging feasibility and aligning early concepts with budget constraints.
- Schematic Design: The actual vision starts to come into focus during schematic design—materials, methods, and rough sketches are created and listed down. Client-side project Managers work alongside the Architect and Designers on the Project Owner’s behalf to identify potential risks, long before they become issues.
- Design Development: As the vision continues to solidify with more details shaping up on how the project will come together, the Client-Side Project Manager leads the design team, coordinating input between architects, engineers, and other stakeholders to make sure nothing critical is overlooked.
- Detailed Design: This is where the groundwork for design is finalised. A Client-Side Project Manager meticulously reviews every element of the final plans to catch inconsistencies or impracticalities that might result in expensive delays or rework during the construction phase.
Benefits of Outsourcing A Client-Side Project Manager: Why Early Engagement Is Key


When it comes to construction, having proper representation is essential—just like you wouldn’t buy a house without a solicitor to review the paperwork. A Client-Side Project Manager (CPM) serves as your representative during the construction process.
Engaging a Client-Side Project Manager early in your project is the best investment you can make to avoid unnecessary detours that derail projects. And in construction, it’s always ideal to do things right the first time.
Here’s a closer look at the core benefits a Client-Side Project Manager delivers:
- Feasibility: Architects and designers often focus on creating spaces that are beautiful and functional—but without someone balancing the dream with the resources, costs can quickly spiral. A Client-Side Project Manager ensures designs align with the budget from day one and identifies cost-saving opportunities that don’t compromise quality.
- Managing Stakeholder Expectations: Every project involves different parties with their own goals and expertise—such as investors, architects, engineers, and contractors. A Client-Side Project Manager serves as the main point of contact for the Project Owner, acting as a mediator to ensure everyone’s input is considered while keeping decisions aligned with the project’s overall vision and goals. This approach not only reduces miscommunication but also prevents conflicts that could derail progress.
- Risk Management: Construction projects come with many uncertainties—like unavailable materials, technical challenges, or unexpected delays. Involving Client-Side Project Managers during the design stage helps identify and address these risks early, keeping your project on schedule.
Pro Tip: A good Client-Side Project Manager can suggest design tweaks or alternative suppliers to sidestep potential roadblocks before they escalate.
- Bridging the Gap Between Design and Construction: The transition from design to construction is often where misalignments become apparent—such as structural details conflicting with architectural elements or budget issues identified too late. Client-Side Project Managers play a critical role in ensuring the project is fully prepared for the next phase, minimising the risk of costly rework.
On the other hand, projects without expert project management often face:
- Delays caused by unresolved conflicts between architectural and engineering plans.
- Redesigns when critical site limitations weren’t addressed earlier.
- Designs may stretch your budget to the breaking point.
- Delays could cause financial strain or disrupt other projects.
- Miscommunication between stakeholders could lead to avoidable conflicts.
A Balance Between Creativity and Practicality


Effective Project Managers know exactly what your project needs to succeed. They liaise with designers, engineers, contractors, and authorities to keep everything running like clockwork. While they may not be experts in every field, they know who to call, what to ask, and how to ensure all elements flow seamlessly together. This makes them an invaluable resource—not just for problem-solving, but for ensuring the final design ticks all the boxes of being beautiful, buildable, and within budget.
Curious about how we can assist in the design phase of your project? Contact us to discuss how we can help turn your vision into reality. You may also request a proposal by following the steps below.
Get started in 3 easy steps.
Submit a Request Online in 5 minutes.
Receive a Proposal in 48 hours or less.
Start whenever you are ready.
*depending on the requirements of your project, we may need to visit site or request additional information before your proposal is issued.